The Conversation Society – Looking back at our last event: Is The UK Drinks Industry Entering a New Era of Responsibility? Part 1

Posted: June 6, 2011 in Food & Drink, Healthcare, Lifestyle

Looking back at our last event, we wanted to share some conversational highlights from the evening itself. On 11th May 2011, we invited marketers, PR and comms and industry professionals to discuss, challenge and argue the topic ‘Is The UK drinks industry in a new era of responsibility?’

So why did we decide to tackle this topic? Well, the responsibility agenda is rarely far from the headlines of late. Six leading health groups rejected the government’s new responsibility deal earlier this year, deeming “it just wasn’t tough enough”.  This spotlight seems unlikely to dim in the near future.

To lead the conversation we invited three excellent speakers: David Poley, CEO The Portman Group; Mark Baird, CSR Manager Diageo GB; and behavioural economist Nick Southgate, to each speak for 10 minutes – no visuals, no PowerPoint, no charts, just conversation.

The event was a great success with over 30 attendees on the night, actively joining the discussion and posing questions to our brilliant panel.

The conversation also didn’t stop within the 4 walls of the privately hired room at The Soho House Hotel, but went online via Twitter too. Many people were using our #tag  #conversationsociety, choosing to follow the conversation via this channel!

 “I think The Conversation Society is a great idea to get people talking, face to face,  about the issues that matter in our society today” Mark Baird, CSR Manager Diageo GB

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